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Permanent Innovation: Design the World

Design the World is copied from blog site Permanent Innovation with permission from Michael Kaufman of Innovation Labs

There is an emerging field of design called "geodesign," which is the use of design as a method of dealing with organizational, behavioral, and cultural problems. Since design is in many ways synonymous with innovation, it really means the use of design as a tool to for social innovation.

For example, a project by designer Bruce Mau that is documented in this week's International Herald Tribune is intended to help Guatemalans think positively about their country's future. (The project itself can be found here (in Spanish), although the web site is a bit sparce.

Mau's larger project is called Massive Change, which "explores the legacy and potential, the promise and power of design in improving the welfare of humanity."

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